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Ada (Halifax) Ltd, maker of washing machines and spin driers, refrigerators and "Ajax" machine tools, of Halifax.
1950 Became public company. Ada (Halifax) Ltd was formed for the purpose of acquiring Ajax Machine Tool Co, including its wholly-owned subsidiary Ajax Domestic Appliance Co., which was producing 24,000 washing machines/year.
1951 Developed new 5ft radial drilling machine; extended the factory
1962 Announced intention to diversify; the 2 main businesses - domestic appliances and machine tools would be separated
1966 Having sold the washing machine business to the parent company, and with the proceeds of a rights issue, acquired controlling interests in:
and a minority interest in:
1968 Philips merged its fragmented interest in television and electrical retailing into Ada (Halifax), which formed a new subsidiary for this area of business Retada
1973 Philips acquired the remaining shares that it did not own