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of Morland Road, Croydon, Surrey (and Paris). (1922).
Ditto Address. Telephone: Addiscombe 1463-64 (two lines). Cables: "Gowlland, London" (1929)
1908 This business was transferred to William Gowlland Limited and the company initiated the export business which subsequently represented the major part of the activity.
1916/17 There was a company reorganisation and William Gowlland Limited was liquidated. The business was transferred to William Gowlland (1916) Limited on 28th March 1917.
1922 Listed Exhibitor. Ophthalmic Lenses - Qualities: Standard, Imperial, Crown. Ophthalmoscopes**, Retinoscopes**, Brackets, Trial Frames, Laryngoscopic*** Lamps, Keratometers**, Orthoscopes**, Perimeters**, Tables; Laryngoscopic, Dental, Aural, Instruments. (Stand No. G.28) 
1929 Advert in British Industries Fair Catalogue as an Optical, Scientific and Photographic Exhibit. Manufacturers of Ophthalmic Uncut Lenses; Ophthalmoscopes; Retinoscopes; Brackets; Trial Frames; Laryngoscopic Lamps; Keratometers; Orthoscopes; Perimeters; Tables; Laryngoscopic, Dental, Aural Instruments; Trial Cases and Accessories; Test Cabinets, with Sterilisers; May-Mortons and combined sets. (Scientific Section - Stand No. O.8) 
1931 William Gowlland (1916) was liquidated and its assets were taken over by Gowllands Limited.
1998 Gowllands Limited was sold to Medicamenta of the Czech Republic