British Basket and Besto Co
of Irlam, near Manchester
Other factories in Glasgow, Wisbech, Evesham and Kent.
The Irlam works was originally the Hulme Patent Advertising Match Co, started by Frank Hulme.
James Roy Hulme became Managing Director and Vice Chairman in 1920. From 1926 to 1970 he was Managing Director and Vice Chairman of the British Basket and Besto Co Ltd.