Grace's Guide

British Industrial History

Grace's Guide is the leading source of historical information on industry and manufacturing in Britain. This web publication contains 138,854 pages of information and 225,311 images on early companies, their products and the people who designed and built them.

Oxydol

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Im20111130York-Oxydol.jpg
November 1950.
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Im201105-Oxydol.jpg
Im20110720Linc-Oxydol.jpg
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Made by Thomas Hedley and Co

Oxydol is the name of a laundry detergent sold in the UK, USA and Canada. It was created in 1914 by Thomas Hedley of Newcastle-upon-Tyne (bought out by Procter and Gamble in 1930). Oxydol became P&G's first laundry soap. In the 1930s, Oxydol was the sponsor of the Ma Perkins radio show, considered the first soap opera, as Oxydol sponsorship put the soap in "soap opera".

The above information is largely condensed from the Wikipedia entry.

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