Pride and Clarke: Difference between revisions
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[[image:Im19290927LCar-Pride.jpg|thumb| September 1929.]] | [[image:Im19290927LCar-Pride.jpg|thumb| September 1929.]] | ||
[[Image:Im19291205MC-Pride.jpg|thumb| December 1929. ]] | [[Image:Im19291205MC-Pride.jpg|thumb| December 1929. ]] | ||
[[Image:Im19300108MCyg-PC.jpg|thumb| January 1930.]] | [[Image:Im19300108MCyg-PC.jpg|thumb| January 1930.]] | ||
[[Image:Im19300619MCy-PC.jpg|thumb| June 1930.]] | [[Image:Im19300619MCy-PC.jpg|thumb| June 1930.]] | ||
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[[Image:Im194905LightCar-Pride.jpg|thumb| May 1949.]] | [[Image:Im194905LightCar-Pride.jpg|thumb| May 1949.]] | ||
[[Image:Im19491007AC-PC.jpg |thumb|October 1949. ]] | [[Image:Im19491007AC-PC.jpg |thumb|October 1949. ]] | ||
[[Image:Im19500809Mot-Pride.jpg|thumb| August 1950. ]] | [[Image:Im19500809Mot-Pride.jpg|thumb| August 1950. ]] | ||
[[Image:Im19501118Eb-Pride.jpg|thumb| November 1950. ]] | [[Image:Im19501118Eb-Pride.jpg|thumb| November 1950. ]] | ||
[[Image:Im19531009AC-Pride.jpg|thumb| October 1953.]] | [[Image:Im19531009AC-Pride.jpg|thumb| October 1953.]] | ||
[[Image:Im1954NoW-Pride.jpg|thumb| 1954. ]] | [[Image:Im1954NoW-Pride.jpg|thumb| 1954. ]] | ||
[[Image:Im19581120MCyg-Pride.jpg|thumb| November 1958. ]] | |||
[[Image:Im19611109MCy-Pride.jpg|thumb| November 1961.]] | [[Image:Im19611109MCy-Pride.jpg|thumb| November 1961.]] | ||
[[Image:Im19621003Mot-Pride2.jpg|thumb| October 1962. ]] | [[Image:Im19621003Mot-Pride2.jpg|thumb| October 1962. ]] | ||
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Family-run company in South London which traded as a dealer in motorcycles, spares and accessories. | Family-run company in South London which traded as a dealer in motorcycles, spares and accessories. | ||
They were based in Stockwell Road, which runs from Stockwell tube station south-east to Brixton in the SW9 area. As the company grew during the 1960s, they took on many additional premises located in the same road. The company painted the whole front of these shops with their trademark maroon red-coloured paint. | They were based in Stockwell Road, which runs from Stockwell tube station south-east to Brixton in the SW9 area. As the company grew during the 1960s, they took on many additional premises located in the same road. The company painted the whole front of these shops with their trademark maroon red-coloured paint. After the company ceased to trade on such a large scale locally, many of the shopfronts remained in alternative ownership, sporting their maroon colours for years afterwards. | ||
Their departments consisted of new and secondhand bikes showrooms; new and secondhand spares - which also included ex-WD spares; a mail order section; export and import department, as well as finance and insurance offices. | Their departments consisted of new and secondhand bikes showrooms; new and secondhand spares - which also included ex-WD spares; a mail order section; export and import department, as well as finance and insurance offices. | ||
Latest revision as of 10:49, 19 May 2020
Pride and Clark of Stockwell Road, London
Family-run company in South London which traded as a dealer in motorcycles, spares and accessories.
They were based in Stockwell Road, which runs from Stockwell tube station south-east to Brixton in the SW9 area. As the company grew during the 1960s, they took on many additional premises located in the same road. The company painted the whole front of these shops with their trademark maroon red-coloured paint. After the company ceased to trade on such a large scale locally, many of the shopfronts remained in alternative ownership, sporting their maroon colours for years afterwards.
Their departments consisted of new and secondhand bikes showrooms; new and secondhand spares - which also included ex-WD spares; a mail order section; export and import department, as well as finance and insurance offices.
Besides selling motorcycles, Pride and Clarke sold cars, three-wheelers and sailing dinghies; plus clothing for motorcycling and sailing. They had counters full of accessories for both two and four wheeled transport.
The firm was famous for its special deals with manufacturers, so that they were able to offer machines at really low prices. Before the Second World War they were best known for the Red Panther, but also AJW and Calthorpe.
1939 they added their own model, a lightweight called the Cub. It was a machine with a 122cc Villiers engine, three-speed gearbox built in-unit, a simple loop frame and blade girder forks. It was only listed for one year.
Post-WWII Many other deals with manufacturers followed the practice introduced pre-War.